Insights
Practical tips to help you improve your communication impact.

LinkedIn for Researchers workshop: Building visibility and community in Cape Town
From writing hooks that stop the scroll to profile updates and connection requests, our first LinkedIn for Researchers workshop was all about showing up on LinkedIn with clarity and confidence.

How to write better LinkedIn hooks
Whether you’re sharing your latest research, announcing a professional update, or sharing thoughtful analysis, think like a journalist when writing your LinkedIn hook.